Privacy

Privacy policy

Followly is a trading name of Stratum Automation Pty Ltd, ABN 45 697 263 844, Brisbane, Queensland. This policy is written in plain language on purpose. If anything here is unclear, ask on the call.

What we collect on this website

If you book a call, we collect the name, email address and phone number you enter, along with the time slot you choose and anything you type into the notes. That booking is stored in our own system and in the calendar of the team member who takes the call.

If you ask us to call you back, we collect the name and phone number you enter, how far behind you said you are and when you would like the call. We store it in our own system and use it to call you about your books.

We collect basic analytics about page visits: the pages opened, the approximate location derived from your network address, the device and browser type, and the site or advertisement that sent you here. We use this to work out which pages do their job.

Advertising tags

When advertising is running, this site loads a Meta pixel and a Google Ads conversion tag. Both are small scripts from those companies. They record that a browser visited a page or completed a booking, and they read and write cookies that let Meta and Google recognise the same browser across sites. They do not receive your financial records or anything about your business finances.

You can turn most of this off. Meta ad settings are at facebook.com/adpreferences, Google ad settings are at myadcenter.google.com, and blocking third-party cookies in your browser stops the matching. Doing so does not change anything about the service or the price.

Data from advertising platforms

If you fill in a form inside Facebook, Instagram or Google rather than on this site, that platform passes us the details you submitted, usually a name and phone number, and on our Facebook and Instagram form, how far behind you said you are and when you would like the call. We treat that the same way as a call-back request made here.

Your financial records

You send us statements and documents, to one email address that is yours alone, and we work from what you send. If you are ever unsure whether a request has come from us, contact us at the address at the foot of this page before acting on it.

What you send us can include personal information, such as the names of people you pay. We store it on our own systems, we work from it, and we hand you the finished file. We do not sell data, and we do not share a client's file with anyone other than the people you name, such as your accountant, and the providers and contractors described below. We do not lodge anything with the ATO, and we are not the registered agent for the business.

Software and AI tools

We use software tools, including artificial intelligence tools, to prepare draft work: draft codings, the draft weekly note and the draft monthly pack. A person at Followly reviews and approves everything before it goes into your file or is sent to you, and responsibility for the work stays with us. Some of those tools are run by providers outside Australia, including in the United States, so what you send us can be processed overseas for that purpose and for nothing else. We only use tools whose terms protect your information and do not use it to train their models. Your engagement letter asks for your consent to this and explains what consenting means; you can withdraw or limit it in writing at any time.

How long we keep things

Booking and enquiry records are kept for two years so we can tell who we have spoken to. The statements and documents a client sends us, the file we prepare from them, our working papers and our correspondence are kept for five years after the engagement ends, or longer where Australian law requires it, and are then destroyed. You can ask us to return or destroy what we hold sooner, apart from anything we are required to keep. Analytics data is kept in aggregate and is not tied back to a person by us.

Access, correction and complaints

You can ask what we hold about you, ask for it to be corrected, or ask for it to be deleted where we are not required to keep it. We will answer within 30 days. If you are not satisfied with our answer, you can take a complaint to the Office of the Australian Information Commissioner at oaic.gov.au.

Contact

You can also raise anything on the call. Bookings are at the link on every page of this site.

Last updated 27 September 2026. Material changes will be posted on this page.